Royal Enfield have an accessory kit promotion going with their Interceptor 650 and Continental GT 650 models until January 31, 2022, with a special discount price available to do those who purchase a new Interceptor 650 or Continental GT 650.
The bundles include pre-selected genuine accessories consisting of the most popular genuine options across the 650 Twin range.
The Interceptor 650 accessory kit is available for a promotional RRP of $790 and includes a pair of soft black panniers, pannier mounting kit, stainless steel compact engine guard, tall tinted fly screen and aluminium sump guard. The kit is normally valued at $950, but is $790 with the purchase of a new Interceptor 650.
The Continental GT 650 accessory kit is available for a promotional RRP of $990 and includes a pair of soft black panniers, pannier mounting kit, stainless steel compact engine guard, tall tinted fly screen, aluminium sump guard and touring dual seat in black. The kit is valued at $1,160, but will be $990 with the purchase of a new Continental GT 650.
Contact your local Royal Enfield dealership today to order your new 650 Twin and add the genuine Royal Enfield kit for your chosen motorcycle.
Royal Enfield’s Interceptor 650 has a new feather to add to its cap after topping motorcycle sales in the UK (for the more than 125cc motorcycles category) in June. The latest accolade joins the fact that the Interceptor 650 is also the best selling naked motorcycle over the June 2019 to June 2020 period in the same region, with the Royal Enfield Himalayan sitting at number four in the same category. The Interceptor 650 has also been the most successful middleweight motorcycle (250cc-750cc) for the June 2019 to June 2020 period in the UK.
Despite Royal Enfield now being Indian owned, run and manufactured, the brand’s British history and heritage was actually revisited with the 650 models, with the frame developed by Harris Performance, which was acquired by Royal Enfield in 2015. The marque also sought expertise for the development from around the world, which by all accounts included many ex-Triumph staff, with the development tech centre located in the UK as well.
These new sales records represent a remarkable feat, and represent the wide-spread acceptance of these models around the world and the enormous leap forward that Royal Enfield have made from their core 350 and 500 models, while being a first-of-its-kind by any Indian two-wheeler manufacturer selling in the UK.
Vinod K. Dasari – CEO Royal Enfield
“Our vision is to expand and lead the middleweight motorcycling segment across the world. Towards this vision and further strengthening our position as a truly global brand, Royal Enfield has been consistently focusing on widening its footprint in international markets and creating engaging experiences for enthusiasts. Since its launch, the Interceptor 650 has been gaining momentum among consumers, and has won several awards globally. Dominating the mid-segment in the UK for a year, is a truly remarkable achievement that we are very proud of. We are equally delighted with the success of our adventure-tourer Himalayan which has been among the top 5 best selling middle-weight motorcycles in the UK consistently over the last 12 months. This response from our customers in the UK has propelled Royal Enfield to become one of the fastest growing motorcycle brands in the UK.”
“The Interceptor 650 marked the beginning of a new chapter and was the first truly global motorcycle from Royal Enfield. It has paved the way for us to grow from strength to strength; by building more awareness and aspiration for the brand in international markets, and by growing the 500cc+ category more than 4-times in India. Both, the Interceptor 650 and Himalayan have brought in a lot of first time buyers into Royal Enfield and we believe these motorcycles have a strong potential to grow our international markets.”
The Twins have contributed to the success of Royal Enfield in the APAC region too since their launch, with Vimal Sumbly sharing that these models have been well received in Australia, Thailand and the Philippines.
Vimal Sumbly – Head Business APAC
“We are delighted to share that Interceptor since its launch in the APAC region has been garnering a very good response among our customers and communities. We have over 4,500 Interceptor customers across our markets who subscribe to timeless styling coupled with contemporary performance. The quintessential modern-classic roadster was on an awards winning spree in the region. It won some of the most prestigious awards across Thailand, Australia and Philippines markets. In Thailand, the Interceptor won the “Best Modern Classic in the Middle-Weight category award two years in a row by the coveted Grand Prix group, in Australia it won the “Best LAMS Retro Award by Bike Sales Australia” and in Philippines we won the “Best Roadster Award” by C! magazine.”
The Royal Enfield Interceptor 650 is currently available in Australia from $9,790, while the Continental GT 650 is available from $9,990. Australian importer, UMI group (including MV Agusta, Royal Enfield and Gas Gas), choose not to be members of the Federal Chamber of Automotive Industries thus Australian sales figures are not officially available.
Launched in September 2018, the Interceptor 650 shot to popularity across global markets, and since its launch, the upper end (500cc and above) of the mid-sized motorcycling segment for Royal Enfield has grown over four times, between FY 2019 and FY 2020.
The Royal Enfield Himalayan has also managed to carve a niche within the adventure touring segment. Inspired by Royal Enfield’s 60 years of enduring history in its spiritual home – The Himalayas – the motorcycle is an accessible and engaging option for riders.
Led by the Interceptor 650 and the Himalayan, Royal Enfield has recorded an overall volume growth of 96% across its international markets in FY20, with Europe registering 100% growth over last year. In the UK, Royal Enfield has made significant inroads in expanding its retail footprint to 67 customer touch points. The brand has also invested in expanding its marketing, sales and service teams to manage this growth.
Royal Enfield Interceptor 650 $8440 Royal Enfield Continential GT 650 $8640 Three-year warranty Arriving in Australian showrooms February
Urban Moto Imports have announced the pricing for the new Royal Enfield Twins and it is even better than we expected.
The Interceptor 650 will be priced from $8440 with the Custom and Chrome colourways priced at $8640 and $8940 respectively.
Royal Enfield Continental GT 650 starts at $8640 with a $200 premium for the Custom treatment or an extra $500 for the Chrome edition.
Royal Enfield have also confirmed a three-year warranty and roadside assistance package for their new machines.
Mr. Vimal Sumbly, Royal Enfield Asia Pacific
“We are excited to bring these evocative and fun motorcycles to Australia, which clearly is witnessing an appetite for such offerings that has led to our growth from a mere 150 units to nearly 1000 units in just about 4 years. Now with the launch of the Royal Enfield 650 Twins, riders can have all more fun and pure motorcycling joy on both city roads and on highways, Australia becomes one of the most important markets for us amongst International markets.”
Siddhartha Lal, CEO – Royal Enfield said
“We’ve been on an exciting journey over the last ten years, and believe that we are excellently poised to grow the mid-weight motorcycling segment globally. We have invested in our capabilities, and in building an ecosystem of pure motorcycling lifestyle through gear and apparel, rides and events and other new formats. The launch of the 650 Twin motorcycles adds many more miles to this journey, and is the perfect opportunity to further our ambition of growing the leisure motorcycling market across the world. Keeping these motorcycles accessible is a key objective for us to bring in new people to the Royal Enfield way of pure motorcycling lifestyle. We strongly believe that the 650 Twins will be an attractive, evocative motorcycle for our customers across Australia”
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