Hubert Trunkenpolz, Member of the Executive Board, KTM CMO: “For the first time ever we crossed the revenue of two billion and it is another milestone for the company. A continuation of the years of growth. It is an unbelievable success story and we are extremely happy we could achieve it. On the other side when we take a look at motorsport in general we have achieved 21 titles and this is also another record and motorsport engagement is the most important marketing tool we have by far. For sure this incredible success in motorsport is firing-up the company’s revenues and the brand awareness and it is incredibly important. There were some amazing stories in 2021: Miguel’s podium streak, Brad’s win at home, Pedro Acosta, the Moto2 title fight. We cannot wait to see what will happen in 2022. Riders who know how to win races also know how to win championships. It is up to us now to give them the right material, the right structure, the right team and the right situation. Also, the right back-up from the factory. If everything comes together then the riders will be the ones helping all of us achieve our goals.”
Source: MotoGP.com – Read Full Article Here